The Senior Director of Sales, Canada will provide strategic leadership and coaching to a commercial team of regional account executives and senior Key account executives focused on the Canadian marketplace. 

Create a strong brand presentation, increase market share with quality distribution, and build deep customer relationships based on a profitable business model and long-term strategic planning.   

Contribute and collaborate on the development of the Commercial strategy for Canada with the Canada Leadership Team and the N. America Leadership Team

Collaborate with cross-functional teams in Canada, and commercial leadership in N. America to ensure seamless integrated brand marketplace management

Lead development of strategic account plans as a part of the North American commercial strategy

Articulate commercial strategy to internal and external partners with a  brand-first approach  

Lead and drive cross-functional teams to execute the commercial plan.

Create vision for team to see beyond the current season and understand the importance of long-term segment/brand and regional strategic imperatives

Inspire team to deliver seasonal game plans to achieve Revenue and margin budgets

Know when to lead and when to multiply: Coach, lead, drive and inspire

Invest in team, both direct and cross functional, to create future leaders

Elevate communication with direct internal teams, cross functional partners and customers

Actively listen, elicit information, verbalize ideas effectively, negotiate tense situations, and manage/resolve conflict

Articulate and partner with other commercial senior leads to ensure seamless marketplace management for brand growth

Drive POV on consumer and marketplace needs during appropriate input times with Merchandising & Marketing teams to ensure alignment and drive multi-segment growth within the marketplace

Provide clear direction and expectations on seasonal and yearly objectives. 

Deliver budget, profit and achieve segment/North American objectives.

Partner with Business planning director and segment planner to deliver accurate Report outs, S&OP presentations/forecasting, scenario planning and develop business strategies to achieve short and medium term goals.

Develop strong relationships with senior management of strategic retail partners.

Qualifications:

Bachelor’s degree in Business, Communications or related field, MBA is a plus

10+ years of experience from sales, retail management, product marketing, retail or related experience; Footwear, apparel, and fashion experience preferred 

Strategic Account experience with large volume accounts; strong understanding of sales processes, policies, and procedures

Corporate Matrix experience and ability to influence outcomes through networking & negotiating

Experience directing and leading a process/function or team

Proven ability to plan business, foster and maintain outstanding relations with customers and internal company personnel

Ability to travel up to 35% of time