Overseeing the online realm of the businesses, including (but not limited to) advocacy, editorials, community-outreach, social networking, representation on relevant blogs, online dialogue in real time, etc
Identifying best practices associated with social media trends/techniques, and utilizing these practices in meeting your objectives.
Establish communications and relationships with bloggers, develops partnerships with social media platforms, influencers and fashion bloggers, explores new platforms and ensure new social/share opportunities.
Stays abreast and makes recommendations of new social media evolutions and platforms. Is the subject matter expert for any social media related projects.
Requirements:
Bachelor’s degree in journalism, marketing, communications or equivalent
Two(2)-Four(4) years of experience in social media (experience within the fashion retail industry is an asset)
Demonstrated and measurable success with social media including Facebook, Twitter, Google+, Tumblr, YouTube, Instagram, photo, driven social sharing platforms like Pinterest, and other emerging tools
Highly proficient computer skills
Excellent writing skills
Ability to work in self-directed, fast paced environment and to multi-task
Flexibility and ability to work well under tight constraints during peak periods
Bilingualism (French and English – oral and written)