- Master’s degree or Ph.D. in a related area such as psychology, human factors or HCI.
- 3+ years of hands-on experience developing research plans, conducting research studies, and synthesizing results in an industry setting.
- Experienced and well-versed with advertising technology: such as AdTech
- Experience with haptic technology.
The ideal candidate is passionate about the mobile advertisement ecosystem and will drive the user research efforts in support of both internal and product teams.
Design and execute custom research to support the objectives of the advertising business
Represent the voice of the advertiser – large and small – to internal teams
Employ creative and innovative research methods to understand advertiser needs
Translate research findings into insights and design recommendations
Work with external research groups to drive novel research and industry awareness
Communicate effectively to drive action and inspire new ideas
Qualifications
MS/PhD in HCI, market research, business, communications, or psychology
3+ years of experience conducting research on advertising at an advertising agency, in house at a company, or as a consultant
Published or citable portfolio of impactful ad technology activities
Expert in a wide variety of quantitative or qualitative research methodologies
Expert in executing hands-on research
Experience with early-stage technology evaluation, particularly on mobile and advertising
Heavy interest in emerging trends in advertising
Organized and proven project manager
Must be able to multitask and keep on track in a fast-paced environment
Strong communication and presentation skills with proven history of influencing teams to action