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Mobile Advertising Research – Haptic Technology

Reference ID:
42268
Category:
Location:
  • Master’s degree or Ph.D. in a related area such as psychology, human factors or HCI.
  • 3+ years of hands-on experience developing research plans, conducting research studies, and synthesizing results in an industry setting.
  • Experienced and well-versed with advertising technology: such as AdTech
  • Experience with haptic technology.

 

The ideal candidate is passionate about the mobile advertisement ecosystem and will drive the user research efforts in support of both internal and product teams.

Design and execute custom research to support the objectives of the advertising business

Represent the voice of the advertiser – large and small – to internal teams

Employ creative and innovative research methods to understand advertiser needs

Translate research findings into insights and design recommendations

Work with external research groups to drive novel research and industry awareness

Communicate effectively to drive action and inspire new ideas

 

Qualifications

 

MS/PhD in HCI, market research, business, communications, or psychology

3+ years of experience conducting research on advertising at an advertising agency, in house at a company, or as a consultant

Published or citable portfolio of impactful ad technology activities

Expert in a wide variety of quantitative or qualitative research methodologies

Expert in executing hands-on research

Experience with early-stage technology evaluation, particularly on mobile and advertising

Heavy interest in emerging trends in advertising

Organized and proven project manager

Must be able to multitask and keep on track in a fast-paced environment

Strong communication and presentation skills with proven history of influencing teams to action