Let’s talk meat. (Seriously.)
Our client is a growing Canadian company, part of a major national food company group. They make quality meat and protein products that end up on plates in hospitals, long-term care homes, cafeterias and restaurants across the country. Ground, diced, portion-controlled, value-added. If it’s protein and it needs to show up consistently, they’ve got it.
Now they need someone to bring it to Toronto and the GTA. That someone might be you.
The gig in one sentence
Open doors, open accounts, and turn “nice to meet you” into “same order as last month, please.”
What you’ll actually be doing
- Hunting for new business (you’re a hunter, not a farmer, though nobody will stop you from watering what you plant)
- Prospecting and winning new clients in healthcare (hospitals, long-term care, retirement homes), institutional food service and commercial restaurants
- Growing existing accounts
- Getting comfortable with the institutional world: tenders, GPOs, product approvals and the occasional sales cycle long enough to grow a beard
- Working hand in hand with GFS, Sysco and regional distributors to get products listed and help their reps sell more
- Running tastings, product trials and presentations for chefs, dietitians, foodservice directors and purchasing managers (yes, part of your job is feeding people; there are worse jobs)
- Knowing your territory inside out: who’s buying, who’s competing and where the next opportunity is hiding
- Reporting back with forecasts and real numbers
Are you an expert at building great relationships, creating real opportunities and growing sales that stick? If that sounds like your kind of fun, let’s talk. You can apply directly and contact me at slanoie@proforce.ca