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Digital Media Specialist

Reference ID:
59457
Location:

Would you like to manage a Digital Advertising budget for a Branded men’s and ladies clothing collection?  Are you a SEM specialist that has the analytical skills to take campaigns to another level?

Our customer has been spending thousands of dollars outsourcing their campaigns for the last few years.  After careful analysis instead of outsourcing this process they have decided to create a full time position internally.
This person will be involved in all aspects of Digital advertising, exploring new ideas and optimizing campaigns.

In this position managing a digital media budget you will ensure proper implementation and optimization of PPC campaigns across Google, Facebook and other platforms.  Having no internal copywriter you will be responsible for the maintenance and creation of copy on website, categories and products and develop original SEO content.  You will also be responsible for Affiliate programs, content planning, launching new products and promotions and execute and monitor testing.  Reporting directly to the Online Operations Director you will help monitor and report on performance as well as provide actionable insights to internal stakeholders.

We are looking for an individual with strong English and French written and spoken.  Strong experience managing PPC campaigns and demonstrated succes exceeding objectives.  Google adWords and Analytics certification would be considered a strong asset.